The new and improved WestJetVacations.com
A year ago I was invited to Calgary to participate in a prelaunch preview of the revamped WestJet.com. After the session I was asked if I would be interested in coming back for future previews including that of the WestJet Vacations site. As I was saying yes to the question I realized that I had...
I must have my own flight simulator!
This week I was lucky enough to visit WestJet headquarters in Calgary. As part of my trip they treated me (and @AbFabSkyLife and @SarahDeveau) to some play time in a 737-700 simulator. This was my first time in a simulator and it was fantastic. It took a while to get to grips with the beast...
Canada and Brazil sign open-skies-like agreement
As expected, Canadian Prime Minister Stephen Harper’s office announced on August 8th that a new treaty bringing greater liberalization of air ties between Canada had been signed. Initially I assumed that this was an open skies agreement and that we might see an interesting flurry of aviation activity between the two countries. I did some...
The rebirth of WestJet.com
A few months ago I blogged about some changes that I felt WestJet could make to their site to give it better usability. As it turns out the Digital Team at WestJet was several steps ahead of me and had already been plotting a serious revamp since the beginning of the year. Rather than addressing...
A critique of WestJet.com
It’s 2010, websites are no longer something you have to have because it’s the done thing. Websites today must be a driver of activity and business, not a peripheral piece of your organization. That is acutely true if you happen to be selling through your website. In such cases it is imperative that your web...
What Air Canada and WestJet can do to fight off Porter
Possible offsite check-in locations. In just three (or so) years Porter has gone from being a boutique operation to being a true contender. In fact they will soon offer more frequencies between Toronto and Ottawa, and Toronto and Montreal than either WestJet or Air Canada – every hour and every forty minutes respectively. Of...
Ridiculous fare difference on YYZ-ATL
I have a work commitment (Convergence 2010) that requires me to be in Atlanta between April 24th and April 27th. Given that Toronto and Atlanta are both big cities and hubs to major carriers I didn’t think it would be a problem sorting myself out with flights. Just a few minutes ago I logged onto...
What’s going on at WestJet?
WestJet’s Care-antee logojet by Dave Subelack Recently I blogged about the challenges facing the top brass at WestJet. In the time that has passed a couple of interesting things have happened. A change at the top Sean Durfy’s resignation announcement has paved the way for Gregg Saretsky to assume the reins as CEO. While this...
WestJet – the next move
Every day hundreds of WestJet pilots face a critical choice. At decision speed (last moment at which an aircraft can stop its take-off) they must decide and commit to a course of action. As a corporation WestJet is approaching a series of critical decision points of its own and it's time for their executives to...
