The fight for Africa

Hundreds of years ago, the powers of the world fought over Africa and carved its landmass into many pieces which they proceeded to profit from for long stretches of time. Today, a similar fight is on the cards, only this time the would be conquerors are airlines fighting for the skies.

Needless to say the existence of many routes operating in and out of Africa are steeped in historical ties – Air France for instance is very strong in West Africa. However, such historical ties are only a small factor in the broader picture. The formation of global airline alliances, armed conflicts, the discovery of natural resources and a host of other factors make the picture far more complex.

If we compare the footprints of the alliances side-by-side we can see that the Star Alliance has the broadest reach. Notice in particular how the major centers that dot the coast of the continent are well served.

Not far behind the Star Alliance is SkyTeam. Air France and KLM’s long history in Africa coupled with Kenya Airways’ growth and success are the major factors behind this second place.

This leaves OneWorld in third but not by much.

Let’s not ignore non-alliance players. The collective presence Emirates, Qatar Airways and Etihad put forward is no longer negligible. You might argue that the gulf trio only affords three non-stop destinations outside Africa – Dubai, Doha and Abu Dhabi – but I would argue that one-stops at the right price are just as good or better than direct services.

With Ethiopian set to join the Star Alliance shortly, the list of African carriers ready to be rolled into major alliances drops to zero – either for lack of quality or lack of size. A lack of carriers however does not mean a lack a opportunities. The difference now is that anyone who wants a piece of the action will have to really put some skin in the game, not simply agree to a codeshare. Brussels Airlines is already doing this by setting up an operation in Lubumbashi (to be called Korongo) but they will not be the last. Numerous European and Middle Eastern carriers have half an eye on such joint ventures as do the new darlings of African politicians - the Chinese and the Indians.